About Us

Mighty Deer Lick

In 1974, Mighty Deer Lick, Inc. was the first company to commercially market deer feed.  These original, one and only real Apple Blocks were recognized for their uniqueness and effectiveness by being awarded second place in the State of Michigan Product of the Year Award contest.

This award-winning product continues its success after decades of time-tested use.

State of Michigan Governor James J. Blanchard and Mighty Deer Lick, Inc. President Steven Janke hold a 25 lb. sweet apple block.
2nd Place Michigan Product of The Year!

After 50 years, Mighty Deer Lick continues to lead the deer feed industry with the highest quality mineralized supplement for deer. The Mighty Deer Lick Sweet Apple Block features a special formulation that provides the perfect balance of calcium and phosphorus for superior antler growth, combined with key vitamins and Real Apple Flavor. The fresh apple taste and aroma make this product highly palatable and ensure that deer get key minerals they need while enjoying them too!

These blocks have been scientifically developed by Steve and Ted Janke, Mighty Deer Lick, Inc., Dr. Arie Hoogendorn, and Morton Salt, in consultation with Dr. Bob Jones, University of Illinois, the pioneer of antler growth research. These blocks have the perfect 1 to 1 calcium-phosphorus ratio blended with high-grade salt for superior antler growth.  The blocks give off a fresh natural scent that continues to attract deer long after they have consumed all the salt and minerals they need. Deer continues to use a Mighty Deer salt lick site both day and night, at all times of the year, supplying your area with continuous fresh deer scent.

The Mighty Deer Lick Sweet Apple Blocks are especially appealing to deer because they are made with pure fresh apple flavor to stimulate consumption and the salt provides an excellent base for these blocks because salt maintains the osmotic pressure, acid-base balance, and body fluid balance in all animals.  Deer deficient in salt develop a craving for it. Like cattle, they may lick and chew wood, dirt, rocks, and other materials which are manifestations of an unsatisfied craving for salt. In deer, inadequate salt intake results in decreased feed consumption and efficiency of nutrient utilization. The proven Mighty Deer Licks not only have a delicious taste, but an irresistible natural aroma. The proprietary flavorings have been proven and craved by deer and wildlife for decades. Mighty Deer Lick blocks are durable, long-lasting, and hold up in any climate, drawing in wildlife year-round. The highly palatable Mighty Deer Lick Blocks not only provide hours of entertainment for wildlife lovers and deer hunters but are inadvertently aiding in the country-wide issue of deer traffic accidents. During icy winters, deer and wildlife that are deficient in salt and minerals seek salt on roadways. The result? Over a million car accidents a year nationwide and billions in damages according to National Highway Traffic Safety Administration. Feeding Mighty Deer Lick year-round provides ideal nourishment while encouraging deer to stay in the woods and off busy roadways.

The Mighty Deer Lick Sweet Blocks are made with the highest quality food-grade ingredients on the market. They are 100% Satisfaction Guaranteed. For the best results feed Mighty Deer Lick all year around. 

As a Christian Family Business, Mighty Deer Lick / MDL Sweet Apple, Inc. is committed to prioritizing our customers and employees, dedicated to offering quality and service at a fair price, with guaranteed satisfaction.

Sponsors Of:

  • Wildlife Unlimited
  • Future Farmers of America
  • Whitetails Unlimited
  • Catholic Mexico Missions
  • American Heart Association
  • Ducks Unlimited
  • UP Whitetails
  • Saint Judes Children’s Hospital
  • Megadon Missions (Siberia, Russia)
  • Eternal Word Television Network
  • Knights of Columbus